by Mit Thakkar
People’s search habits are evolving at a fast pace. People are now asking chatbots such as ChatGPT, Perplexity, Gemini, and Google AI Overviews to provide direct answers rather than search results. This is why AI citations are becoming ever more
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11 minutes to read
The way people search is changing. 42% of U.S. adults now use AI chatbots to search for information, while 60% say they read AI-generated summaries in search results.
Instead of relying only on traditional search, people are increasingly asking ChatGPT,
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9 minutes to read